LEKTURA
BOOKSHOP

LEKTURA
BOOKSHOP
LEKTURA
BOOKSHOP

2025 |  Branding

CLIENT:
the loft collective
Services:
BRAND STRATEGY
VISUAL IDENTITY
CONTENT PRODUCTION
SOCIAL MEDIA
MANAGEMENt

A visual meditation on art as life — found in stillness, story, and shared space. Created to reflect Studio 36’s mission of inviting the community to see, feel, and define art for themselves.

@amaliabarbusiu
"a very cozy & original place to read a book & spend time with friends"
@alexandratudorrr
" I love lektura, it's one of the best places in town!"

Launch month results.

Above-average launch velocity and visibility across key platforms.

audience growth

Notable engagement from both new and returning viewers, indicating strong early content resonance.

content reach

High reach across core demographic with 3x the expected impressions for a newly launched profile.

engagement & Interaction

Ranks among the top 12% of new creative brand accounts, with a performance index of 8.9/10 for visibility, saves, and profile taps.

benchmarking

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Content Creation
dia buga designs
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